Pro MarketerPro Marketer comes with three full sites plus the full version of HomeQuest. The systems flexibility allows you to support any marketing program such as Blogging, neighborhood farming, for sale by owner prospecting, Sphere relations, Horse properties, etc... anything you can think of.
Three Websites + HomeQuest Full
The Metro Team at M Realty use the three sites included in the Pro Marketer Package to generate virtually all their transactions. The primary site is a search focused site providing the public with a “no registration required” IDX search. In addition, there are two community blog sites started, one focused on the Pearl District and one General Portland Area blog. All the site are connected to a single Homequest data base that allows the team to track leads, convert and maintain the client relationship all through one application.
The Metro Team’s Sites:
Property Search focused Website – Primary Lead capture
This site is used to build a group of return visitors who use the site as their primary property search tool. There are currently two lead capture paths, “Request a Showing” and “Save Listing” feature. This configuration is incredibly sticky with 15+ ave. page views per visitor.
A great example of a Neighborhood Blog. Easy quick links to listings in the target neighborhood and lots of local community content authored by the agent. The agent created a “Market Trends” page by utilizing the Homequest “Market Analyzer” (included in the Pro Marketer package) to generate the trend graphs.
Portland Metro Area Real Estate Blog Area Expertise…Listings and Community
This is an example of a blog sit that mixes lots of community information with real estate related blog topics. The value to the visitor is very high and the long term organic search engine traffic becomes a lead generation engine for the agent.