All in One SEO – What is it and Why do I need it?

This weeks feature spotlight is All in One SEO, you can find this feature within your IDX Blogger back end, under the manage then go to All in One SEO.

Firstly, a little about this awesome little tool. All in one SEO is a wordpress plugin that makes your content (pages and posts) completely search engine friendly, automatically. After you have set the basic parameters the plugin will do the rest and the search engines will thank you.

Lets take a look at the important fields:

• Home Title
• Home Description
• Home Keywords
• Re-write Titles

When configuring All in One SEO these 4 fields are essential to the success of your IDX Blogger site within the major search engines. Your Home Page title is probably the most critical element – when writing your title, take into account the words and phrases people might use to find you, your company, your agency, specialty etc. Take into account your company / team name and any other important information you would want to be found under. Prioritize your target phrases towards the begining of the title. here’s an example title that’s very successful within the search engines:

“Real Estate IDX – IDX Blogger from HomeQuest – The Ultimate Blog and IDX Web Platform“

This puts the most emphasis on our target key phrase “Real Estate IDX” while covering all of the other important terms we would like to be found under within the search engines.

Home Description and Home Keywords are generating “Meta Tags” for your pages. Sometimes (randomly) the search engines will show your site on a results page and generate a random description based on the users search term and content on your page. Other times, the search engines rely on you for providing an accurate description of your website. Type a description that best fits your sites content, its purpose and use terms you would expect to be found under. The Keyword field is used exactly the same way – simply enter 15-20 key phrases you wish to be found under, make sure they are relevant and what a potential client might search for.

The last option is to Re-Write Titles. This is important, if you wish to use your blog post or page title as the actual title of the page, keep this box checked, otherwise you will need to write a page title each time you make a new page/post.

Phew – Thats it for this week on All in One SEO. We have already configured the rest of the settings for you to be optimal within the search engines, you may thank us later! As usual, any questions, comments, feedback… feel free to leave comments or you can email me directly! simon@pdxhomequest.com